Campbell’s Soup Kids

Let’s take a moment to focus on the kitschy, cutesy iconic marketing creations of Campbell’s.

Brace yourself…here they come…

The Campbell Kids have been selling Campbell’s Soup since 1904 when Grace Wiederseim Drayton, an illustrator and writer, added some sketches of children to her husband’s advertising layout for a Campbell’s condensed soup. The Campbell advertising agents loved the child appeal and choose Mrs. Wiederseim’s sketches as trademarks. –Source


I’m not sure what prompted Ms. Drayton to draw them as if they were hopped up on too much Adderall, but they certainly make an impression.


Yes, they are staring right into the recesses of your soul, burning a hole in your brain…


The dolls are equally terrifying, yet I’d kind of like to have one (or two). I will leave them staring at unsuspecting guests when I step out of the room.


campbell girls


7 Responses to “Campbell’s Soup Kids”

  1. druidwinter Says:

    Reblogged this on winterdominatrix and commented:
    This was creepy enough to share.
    Happy Friday!

  2. I think they should be reassigned to promote Botox. Any thoughts on that?

  3. They all have the SAME FACE! Arrrgghhh!

  4. Holy mother – those dolls are creepier than Chucky! I DO love the vintage drawings though. Those kids have a lot of problems 😉

  5. Carrie Filetti Says:

    I used to collect these…one of my many collections. I might still have a couple things floating around in boxes.

  6. […] Campbell’s Soup Kids ( […]

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